Our client is looking for a Marketing Manager to join their team.
o Engages cross functionally with relevant stakeholders behind Marketing strategy and vision
Uses this information to ensure strategy is aligned to the rest of the business
o Assists in cascading the high-level strategy into operational objectives and budget for various departments
o Leads pricing strategy to support the winning portfolio and / or specific business responsibilities
o Develop and lead a winning portfolio strategy that will unlock growth
o Represent Marketing at Senior Leadership level engage stakeholders on the divisional agenda
o Settles only for deeply penetrative consumer understanding & insights and will push relentlessly until this is found
p Leads team to deliver powerful GAME plans (Business Planning cycle), effectively balances short- and long-term performance delivery
o Leads teams to deliver powerful consumer driven innovation, brand and Sponsorships & Events strategy\ies and exploits Total Beverage Company (TBC) critical innovation opportunities
o Approves the detailed operational plan and budget for Innovation, Brand, media, A&P, and Sponsorships & Events
o Monitor and control the execution of the detailed operational plans within the teams
o Coach, guide and assist Middle Leadership Team in the execution of the detailed operational plan
o Motivate and influence Senior Leadership Team on the approval of the annual A&P Plan and budget
o Provide input and approve the new NCP opportunities
o Accountable for controlling costs and managing budgets within the division
o Owns the Consumer & Customer segmentation Model by providing input to it and ensuring it is updated regularly
Good teamwork skills.
Communication skills and networking ability.
Strong attention to detail.
Good organisation and planning skills.
Creativity and writing skills.
- Job Role: Marketing Manager
- Industry: Sales / Marketing / PR / Advertising
5 Years of Experience Qualifications • Post Graduate Commercial Degree (NQF level 6), with a minimum of 15 years' experience in a FMCG environment, specializing in Marketing OR B-Tech Degree in Marketing with 10 years' experience in a FMCG environment, specializing in Marketing, of which 5 years should have been on a Senior Management level
• Experience preferably in the Food or Beverage industry
• Previous experience in working and motivating third party agencies