PPC Specialist

Location: Colchester (Hybrid)
Salary: £35,000
Industry: Retail

We're working with a growing retail brand based in Colchester looking to hire a dedicated PPC Specialist to take ownership of their paid advertising channels and help accelerate their digital growth.

This is a great opportunity for someone with a strong analytical mindset and hands-on experience managing PPC campaigns, looking to make an impact in a fast-paced, product-focused environment.

Responsibilities:

Plan, execute, and optimise PPC campaigns across Google Ads, Microsoft Ads, and paid social platforms

Monitor campaign performance, manage budgets, and ensure delivery against ROAS targets

Conduct keyword research, competitor analysis, and A/B testing to improve results

Create compelling ad copy and collaborate with the content/design teams to optimise landing pages

Produce regular reports and performance insights for internal stakeholders

Work closely with the wider marketing and e-commerce teams to align on strategy

Requirements:

Minimum 2 years' experience in a PPC role, ideally within retail or e-commerce

Strong knowledge of Google Ads and Google Analytics

Demonstrable experience managing paid search budgets and driving ROI

Data-driven with strong attention to detail and a test-and-learn mindset

Experience with Microsoft Ads or paid social (Facebook, Instagram, TikTok) is a bonus

Excellent communication and organisational skills

Benefits:

£35,000 annual salary

Hybrid working model (2-3 days per week in the Colchester office)

25 days annual leave plus bank holidays

Staff discount, pension scheme, and career development opportunities

Supportive, collaborative team culture in a growing business

In Technology Group Ltd is acting as an Employment Agency in relation to this vacancy