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DATE ADDED: Thu 27/09/2018

Director Of Marketing - Ecommerce

Richmond, USA
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COMPANY: YOGA DIRECT

Job Description

Ecommerce Manager Job Description

Ecommerce Managers oversee a company’s online sales. They are responsible for the image of the company and generating sales through the internet. They oversee 4 websites that focus on he sales of our Yoga products.

Duties of the Ecommerce manager:

  • Oversee a team of of marketers

  • Responsible for all online activities

  • Develop affiliate marketing programs

  • Create and maintain an online business plan

  • Staying up to date on software or data trends

  • Keep current knowledge of online trends

  • Updating website for new mobile or computer systems to appeal to current and future customers

  • Provide analytic reports of online sales

  • Search Engine Optimization (SEO), PPC,CMS, Social Media, Email marketing.

Requirements of the role:

  • Experience managing a team of people

  • Ability to manage E-Commerce team and platforms

  • Digital marketing experience and keen interest

  • In depth understanding of web design and web analytic software

  • Experience in marketing and technology

  • Ideally use of Adobe Photoshop, IDesign, UX, Dreamweaver, Google Analytics

  • Knowledge of Bulk Editing, Multi-Attribution modelling, Bid Management across networks, A/B testing of adverts, Google adwords

  • Educated to degree level in Digital Marketing or any related field

Company Description
Since 1998, our goal has been to provide affordable quality props to the yoga community. We believe that wholesale yoga mats and props are a start to making yoga affordable to everyone, whether it's an instructor who just got their RYT 200 or someone who has been spreading the joy of yoga practice for decades. We want you to have what you need to engage students. It is this stance that has led us to be the preferred choice for wholesale yoga equipment in the United States and Canada. We've built relationships with some of the best yoga studios, YMCAs, and gyms in Northern America.


Role: Director of Marketing - Ecommerce
Job Type:
Location: Richmond,

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