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Date Added: Fri 03/11/2023

Marketing Manager

Swadlincote, DE11, UK
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Job Type: Permanent, Full Time

Salary: £40000/annum

Our client, a pioneering innovator in the design and development of special purpose machinery, is leading the charge in their industry's evolution. To support their exciting journey, they are seeking an enthusiastic and self-driven Marketing Manager to join their team full-time. This role is based on-site and offers a convenient location for those commuting from Derby, Nottingham, Leicester, and the West Midlands.

Role Overview:

As a Marketing Manager, you will leverage your expertise to strengthen the company's external presence and expand its market reach. With a solid background in B2B marketing spanning at least four years, you'll play a crucial role in shaping the company's marketing strategy and visibility.

Key Responsibilities:

Strategic Visionary: Develop and implement an innovative marketing strategy to propel the company's market reach to new heights.

Collaborative Marketing Expert: Establish strong collaborations with the sales team to create relevant marketing materials and impactful presentations.

On-Site Storyteller: Embark on exciting site visits, both ongoing and completed projects, to craft engaging case studies, which may involve coordinating photography and video shoots.

Trade Show Specialist: Lead the coordination and setup of the company's stands at trade shows and exhibitions.

Partnership Coordinator: Manage partnerships with outsourced marketing service providers to ensure seamless and fruitful cooperation.

Digital Custodian: Maintain the company's website with a steady stream of case studies, news articles, essential information, and fresh imagery, ensuring it remains a vibrant hub.

Budget Manager: Oversee the annual marketing budgets, making crucial financial decisions.

Material Curator: Keep a watchful eye on current marketing materials, ensuring they are replenished, updated, and aligned with the latest trends.

E-campaign Maestro: Regularly create and send out engaging e-shots and drive segmented campaigns.

Design Artisan: Utilize your creative skills for graphic design, producing captivating adverts, literature, and more.

Visual Storyteller: Edit videos with finesse, adding a visually appealing dimension to your marketing arsenal.

Content Craftsman: Craft compelling content, from thought-provoking blogs to enlightening case studies and informative white papers.

E-shot Coordinator: Gather content for e-shots and manage their send-out schedules with precision.

Brochure Expert: Maintain marketing literature, ensuring it's not only up to date but also inspiring, and don't hesitate to create new brochures.

Digital Collaboration Leader: Work seamlessly with existing SEO, PPC, and web development partners to keep the digital landscape in tune.

Your Profile:

Do you possess the following traits and skills that make you the ideal candidate for this role?

Mastery of B2B Marketing: An experienced expert in both physical and digital B2B marketing, you understand the intricacies of promoting products and services in a corporate landscape.

Decisive Composure: When the pressure is on, you shine. Your ability to make critical decisions in high-stakes situations is unparalleled.

Obsessive Eye for Detail: Nothing escapes your scrutiny. Your relentless pursuit of accuracy ensures that every project is a masterpiece.

Creative Digital Guru: Proficient in desktop publishing software, you bring creativity to life. Your expertise even extends to basic video editing, adding visual brilliance to your skill set.

Digital Dynamo: You've navigated the digital realm with ease, handling website management, SEO, PPC, and e-shots effortlessly.

Communication Virtuoso: As a liaison extraordinaire, you excel in communicating with customers, suppliers, and service providers, ensuring a seamless flow of information and collaboration.

An Exciting Journey:

The successful candidate will not only take on these responsibilities but also be a part of an expanding, inclusive organization with the golden opportunity to gain valuable experience across various marketing disciplines. This journey will pave the way for personal and company growth in this transformative period. If you have the skills and experience required for this role and an eagerness to be part of a dynamic and innovative team, get in touch
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