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Date Added: Fri 06/03/2026

General Sales Manager

Basingstoke, RG21, UK
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Company: PEMBROOK RESOURCING

Job Type: Permanent, Full Time

Salary: £50000 - £75000/annum

General Sales Manager - Basingstoke
Salary: £50,000 - £75,000 OTE
Location: Basingstoke

Pembrook Resourcing are currently recruiting on behalf of a well-established dealership for an experienced General Sales Manager to lead their successful sales department in the Basingstoke area. This is an excellent opportunity for a motivated and results-driven individual to take responsibility for the performance and development of a high-performing sales team.

The Role

As General Sales Manager, you will be responsible for overseeing the daily operations of the sales department, ensuring sales targets are met while maintaining excellent customer satisfaction levels.

Key Responsibilities

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Managing and motivating the Sales Executive team to achieve and exceed targets

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Overseeing the full vehicle sales process from enquiry through to delivery

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Monitoring sales performance, KPIs, and profitability

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Managing stock levels and vehicle ordering

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Driving finance and insurance penetration within the sales department

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Coaching and developing team members to maximise performance

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Ensuring the dealership maintains high levels of customer satisfaction

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Reporting on sales performance to senior management

Requirements

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Previous experience as a General Sales Manager / Sales Manager within the motor trade

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Strong leadership and team management skills

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Proven track record of achieving and exceeding sales targets

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Excellent communication and negotiation skills

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Strong understanding of finance and insurance products

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Full UK driving licence

Benefits

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Competitive basic salary with strong OTE potential

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Company car or car allowance

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Company pension scheme

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Ongoing training and development

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Career progression opportunities within a reputable dealership group
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