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DATE ADDED: Wed 26/09/2018

Regional Sales Manager - West

Las Vegas, USA


Job Description


The Regional Sales Manager is responsible for protecting existing business in the region, developing new sales opportunities for cold storage products to the retail and cold storage industries. Channels include: Supermarket, Specialty Retail, C-Store Chains, Refrigeration Contractors, ARWs and Industrial Cold Storage Warehousing


  • Develops and expands existing/new business opportunities within new and existing markets

  • Manage territory’s independent sales representatives, including performance reviews, establishing goals, and insuring that CrownTonka has the best representation available

  • Assist with the development of the annual sales plan in support of organizational strategy and objectives

  • Develops sales strategies for improvement based on market research and competitor analyses for each product and service

  • Review and analyzes sales performances against programs, quotes and plans to determine effectiveness

  • Provides leadership and/or supports the design, development, and implementation of products and service lines

  • Meet with key customers and decision makers, assisting sales representative with maintaining customer relationships, negotiating and closing sales opportunities

  • Research and develop leads to potential customers, making regular sales calls to develop and maintain relationships and follow up on leads

  • Develop and deliver sales presentations and close sales in a professional and effective manner

  • Maintain up-to-date awareness of competitive activities, industry trends & government regulations

  • Develop and maintain communications in a cooperative and professional manner with all levels of customers and company personnel

  • Establishes and maintains relationships with industry influencers and key strategic partners

  • Ability to take ownership of the region and own the customer relationship


  • Bachelor's degree (BS/BA.) from four-year college or university

  • Minimum of ten years Sales Experience selling capital equipment to: Food Service, QSR, QCR, Food Retail or related Refrigeration Equipment Industries

  • Ability to communicate in Spanish is a plus

  • Demonstrated track record of managing independent representatives and delivering new sales

  • Must already reside in a “western” state such as: California, Oregon, Washington, Idaho, Nevada




  • Problem Solving - Gathers and analyzes information skillfully

  • Technical Skills - Strives to continuously build knowledge and skills

  • Customer Service - Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance

  • Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; Demonstrates group presentation skills

  • Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Develops realistic action plans

  • Dependability - Follows instructions, responds to management direction; Keeps commitments

  • Initiative - Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed

  • Innovation - Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention

  • Competent in Microsoft Office including Word, Excel and Outlook

  • Possess OSHA 10 Certificate or will to take and pass the test

  • Operates with the highest level of integrity and honesty

  • Understands and practices what it takes to achieve customer intimacy




  • Ability to sit, stand, walk intermittently for 8 hours

  • Ability to work on a PC as required

  • Ability to travel up to 75%

  • Ability to work from home office

Company Description
Everidge, a top manufacturer of quality refrigeration equipment for the food service and food retail markets is a privately held company with locations throughout the country. Everidge provides customized coolers, freezers and cold storage units to hotels, stadiums, restaurants, grocery stores and to institutions such as hospitals, schools and universities. Everidge also provide turn-key solutions for new construction and remodeling projects. Our brands include: Thermalrite, Crowntonka and ICS.

Role: Regional Sales Manager - West
Job Type:
Location: Las Vegas,

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