Growth Marketing Manager (Paid Social)

London (Hybrid – 3 days in office)

£45,000 – £48,000

My client, who are a premium lifestyle brand, are looking for a self-starting paid social specialist who thrives on driving real growth within a start-up environment. I'm looking for a hands-on Growth Marketing Manager to own performance marketing across Meta and help scale customer acquisition in the UK, international markets, and new categories.

This is a high-autonomy role where you’ll write your own playbooks, manage a £1.5m annual budget, and work closely with leadership to shape growth strategy. This role is perfect for someone ready to make a tangible impact at a scaling brand!

What You’ll Do

• Own day-to-day management and optimisation of Meta campaigns with scope to test emerging channels
• Scale profitable customer acquisition across UK, US, and other international markets
• Analyse performance data to surface creative insights and brief internal/external creative partners
• Ensure all tagging, tracking, and catalogues are correctly set up, liaising with developers as needed
• Monitor budget pacing and identify opportunities to scale or reallocate spend
• Recommend new acquisition funnels and on-site optimisations to drive better platform performance
• Stay ahead of Meta algorithm changes, trends, and best practices through self-directed learning
• Support new category launches with tailored paid social strategies
• Report on campaign performance to leadership with clarity and actionable insights

What You’ll Bring

• 2–4 years of hands-on paid social experience (agency or in-house)
• Deep expertise in Meta: campaign structures, bidding strategies, creative testing
• Experience with premium, fashion, or lifestyle DTC brands preferred
• Comfortable with Shopify, GA4, and ideally Motion for creative analytics
• Ability to translate data into actionable creative briefs
• Curiosity for new platforms and willingness to experiment

You will take ownership of results, solve problems proactively, and bring energy to everything you do. If you thrive in fast-paced, changing environments are a self-starter, curious, and relentlessly driven, this is the perfect role for you!