Marketing Manager
📍 Shrewsbury (Hybrid - 2-3 days in the office)
💰 £40,000 - £45,000
⏰ 37.5 hours per week

About the Opportunity

We're looking for an experienced and hands-on Marketing Manager to lead the delivery of integrated marketing campaigns across a diverse and growing group of businesses within the experience-led / leisure sector.

This is a high-impact role where you'll take strategy and turn it into action—driving campaigns, leading a team, and delivering measurable commercial results. As highlighted in the job description, this position is central to ensuring marketing activity directly contributes to growth, engagement, and brand consistency.

The Role

Reporting to the COO, you'll take ownership of day-to-day marketing delivery while leading and developing a small team.

You'll:

* Translate marketing strategy into clear, actionable plans and campaigns

* Lead integrated B2B and B2C marketing activity

* Own campaign delivery, timelines, and marketing calendars

* Optimise performance using data, insights, and reporting

* Ensure brand consistency and high-quality audience engagement

* Manage budgets and drive ROI across campaigns

* Collaborate with senior stakeholders across the business

This is a hands-on leadership role, ideal for someone who enjoys balancing strategic thinking with execution.

Key Responsibilities

* Deliver integrated marketing campaigns across multiple channels

* Oversee content, messaging, and customer engagement strategies

* Lead, mentor, and develop the marketing team

* Manage workflows, processes, and campaign performance

* Ensure compliance with marketing and data regulations

* Track and report on ROI, lead generation, and commercial impact

* Act as a key link between marketing, sales, and leadership

About You

You're a confident, commercially-minded marketing professional who thrives in a fast-paced, collaborative environment.

Essential:

* Proven experience in a Marketing Manager role

* Strong campaign planning and delivery experience

* Experience managing and developing a team

* Solid understanding of digital marketing channels and performance metrics

* Excellent organisational and stakeholder management skills

Desirable:

* Experience across multiple brands or business units

* Background in tourism, leisure, heritage, or similar sectors

* Budget management and performance reporting experience

Personal Attributes:

* Results-driven and accountable

* Organised, calm, and decisive

* Strong communicator and team leader

What's on Offer

30 days holiday (inclusive of bank/public holidays)

3% employer pension contribution

Hybrid working (2-3 days in the office)

A collaborative, supportive, and values-driven environment

Opportunities for professional growth and development

The chance to make a visible impact across a growing group

Why Apply?

This is a fantastic opportunity to step into a role where you'll shape marketing delivery, influence business performance, and lead a team to success—all within a forward-thinking and people-focused organisation.

Apply now, or for more information please contact Lydia Johnson at Seymour John