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Date Added: Wed 15/05/2024

Marketing Executive

Haywards Heath, UK
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Company: ALLEGIANCE TECHNOLOGY

Job Type: Permanent, FullTime

Salary: £24,000 - £28,000 per annum

Role | Marketing Executive

Salary | £25,000 - £28,000

Location | Hayward Heath

Job Overview:

One of my best clients is searching for a new Marketing Executive to help grow the marketing departments. My client is searching for a Marketing Executive to join their marketing department and carry out a broad range of physical and digital marketing activities. This role offers a great opportunity for junior marketers to join an established business whilst gaining invaluable experience and exposure to a vast amount of marketing tasks. There are excellent opportunities for career growth and development within the company, allowing you to advance and excel in Marketing.

Job Responsibilities:

Stakeholder Relationship Management:

  • Develop and nurture relationships with key internal and external stakeholders.
  • Collaborate with media vendors and publishers for successful promotional activities.

Brand Awareness and Development:

  • Enhance brand awareness.
  • Communicate with target audiences to build and develop strong customer relationships.

Advertising and Editorial Content:

  • Identify and secure suitable publications for promotions.
  • Ensure advertisements and editorial content align with brand standards.
  • Write and proofread editorial copy for online and print campaigns.

Content Creation and Case Studies:

  • Identify and write content for Case Studies, and publish accordingly.
  • Organise promotional shoots with external photographers, videographers, and printers.
  • Produce creative in-house content, including images, videos, and blog posts.

Social Media and Digital Engagement:

  • Regularly post on social media channels (e.g., Twitter, Instagram, LinkedIn) to enhance audience engagement.
  • Monitor and analyse marketing campaign progress using Google Analytics and other metrics, and report on performance.

Marketing Collateral Management:

  • Maintain and update printed marketing materials, ensuring necessary amendments and adequate stock levels.
  • Arrange the effective distribution of printed postal marketing materials, such as brochures.

Event Coordination:

  • Identify suitable exhibitions and trade shows, manage bookings, and ensure the stand and collateral align with brand standards.

Database and CRM Management:

  • Maintain and update customer database spreadsheets and CRM systems.

Team Collaboration:

  • Participate in brainstorming and strategy planning sessions with the marketing team.

Budget and KPI Management:

  • Track budgets and manage KPI reporting to ensure financial and strategic goals are met.

Job Requirements:

  • At least 1 year's commercial experience within a marketing position.
  • A marketing degree or equivalent marketing qualification is desirable.
  • Strong Organisational and Interpersonal Skills are highly valued.
  • Digital Marketing experience is a critical aspect of this role:
  • Google Analytics, Google Adverts
  • Social Media Channels
  • Self-confidence and willingness to learn is critical.
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