Company: CAREER CROSS LTD
Job Type: Permanent, FullTime
Salary: £30,000 per annum
Marketing Executive – Harrogate - £30k per annum + excellent benefits
Our client is a well-established company based near Harrogate; due to continued growth and expansion they are looking for an experienced Marketing Executive to join their existing team.
This role suits someone commercially minded, hands-on, and able to create targeted marketing programmes that directly support telemarketing, business development and account-based selling.
Main Duties and Responsibilities:
- Build targeted multi-step marketing campaigns focused on our priority sectors
- Working closely with the clients sales and business development teams.
- Produce high-quality e-shot campaigns, LinkedIn posts, and sector-specific value propositions that directly support telemarketing follow-up.
- Redefine website content and structure to emphasise company strengths
- Develop new landing pages optimised for contract buyers
- Content Marketing; Creating sector-specific educational content
- Track and report on lead quality and market penetration
All applicants should possess the following skills / experience:
- Proven experience within a similar role
- Strong understanding of account-based marketing
- Excellent written and digital content skills
- Confident with LinkedIn marketing and segmentation tools
- Able to turn technical and compliance-led information into clear commercial value
- Self-managed, proactive and comfortable working at pace
Keywords – Marketing, Marketing Executive, B2B, Lead Generation, account based marketing, ABM, marketing campaigns, e-shots, LinkedIn, SEO, PPC, content marketing, website, website content, web marketing, marketing manager, Harrogate, North Yorkshire