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Date Added: Wed 16/09/2020

Marketing Manager

Billericay, UK
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Company: HALLMARK CARE HOMES

Job Type: Permanent, FullTime

Salary: £40,000 to £45,000 per annum plus excellent benefits package

Marketing Manager - 14 month fixed term contact to cover Maternity Leave When registering to this job board you will be redirected to the online application form.
Please ensure that this is completed in full in order that your application can be reviewed.
Job Title: Marketing Manager - (14 month fixed term contract to cover maternity leave) Reporting to: Head of PR, Marketing and Communications Base: Central Support - Essex (and visit Care Home locations throughout the UK, as required) Job Purpose The Marketing Manager will help create and deliver key elements of the divisional and group marketing strategies.
Responsible for offline group marketing strategy for Hallmark group of companies which includes but is not restricted to customer facing collateral, print media, invitations, posters, mail drops and internal communications.
Overall responsibility for managing, evaluating and forming relationships with external suppliers to ensure quality and competitive rates for their services for creative, print and design services.
With direct line management of the Marketing Assistant able to research marketing activity and offering of key competitors.
You will manage the online agency and ensure that the website is performing to an optimum level, with overall responsibility for the group online strategy and manage any development updates to the website for Hallmark group of companies.
The Marketing Manager will monitor and make recommendations using KPI’s including lead generation and ROI and complete reports and analysis as required by the ELT.
Expertise is required to develop a marketing strategy for the department, using insight to inform the objectives, KPI’s and marketing activity and manage the marketing ; Essential Qualifications Degree Level/Professional Qualification Desirable Essential Experience Solid experience demonstrated in the healthcare industry Skills & Knowledge
• Creative and strategic thinker
• Ability to work under pressure and to tight deadlines
• Exceptional digital copywriting skills
• Strong Communication skills
• Ability to use ‘WordPress’ and update CMS
• Creative flair
• Ability to manage the expectations of and relationships with various stakeholder groups
• Strong negotiator to ensure that the company gets value for services
• Competent in Excel If you are interested in applying for this position to join team hallmark family.
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