The Role

As a Business Development Manager (New Business Apprenticeship Sales), you'll be responsible for driving the growth of our client's Level 3, 4 & 7 Data and AI Apprenticeship programmes.

This is a new business sales role, where you'll identify fresh employer partnerships, nurture relationships across industries, and oversee apprenticeship growth initiatives. You'll use cutting-edge sales technology and updated systems to work smarter, not harder—helping employers to embrace apprenticeships and develop the next generation of skilled professionals.

Key Responsibilities

* Drive new business sales by developing strategies to expand apprenticeship programmes across target industries and regions.

* Identify, engage, and maintain strong relationships with apprenticeship employer-partners and key stakeholders.

* Conduct market research to identify industry needs, trends, and opportunities for apprenticeship placements.

* Use innovative sales techniques and new CRM/software tools to track activity, analyse data, and improve conversion.

* Lead negotiations with employers—defining programme requirements, expectations, and timelines.

* Collaborate with marketing to design campaigns and materials that promote apprenticeship opportunities.

* Support employers and apprentices throughout the apprenticeship lifecycle (recruitment, training, evaluation, certification).

* Track and analyse performance metrics to recommend improvements.

* Stay up to date with apprenticeship regulations, policies, and industry best practices.

* Represent our client at industry events, conferences, and networking forums.

* Work with the Apprenticeship Management Team to build relationships with educational institutions, industry associations, and government agencies.

Person Specification

* Proven experience in business development, sales, or partnership management, ideally within apprenticeships.

* Knowledge of apprenticeship models, regulations, and industry trends.

* Experience in Data Apprenticeships is highly desirable.

* Track record of using modern sales techniques, digital tools, and CRM systems to achieve results.

* Strong analytical, communication, and interpersonal skills, able to influence stakeholders at all levels.

* Strategic thinker with a history of delivering results in a fast-paced environment.

* Highly organised and capable of managing multiple projects.

* Proficient in Microsoft Office Suite and sales technology/CRM software.

* Willingness to travel when required.

* Passionate about promoting diversity, equity, and inclusion.

Contract & Hours

* Full-time, Permanent

* Monday to Friday

* 40 hours per week

* Remote

Additional Benefits

* Up to 34 days of annual leave

* Company pension scheme

* Continuous training and professional development

* Clear opportunities to grow with the organisation