Digital Content and Social Media Executive

Location: Warrington / Appleton

Contract: Permanent, Full time, Hybrid (2 days work from home)

Salary: Competitive + bonus

We're working on an exciting opportunity for a Digital Content and Social Media Executive to join a well-established, multi-brand business in the B2B sector. This role will suit someone with a passion for digital storytelling and brand engagement, with the opportunity to shape content across internal and external channels.

Lead on content creation across digital channels including websites, intranet, and social media platforms

Plan, manage, and schedule regular social media activity to support business and employer brand goals

Develop written and visual content tailored to varied audiences and brand identities

Collaborate with teams across the business to source content, success stories, and employee highlights

Support the development of the company's EVP and internal communications strategy

Create campaign content that promotes the business externally and enhances recruitment messaging

Maintain website content using CMS tools, ensuring consistency and freshness

Analyse digital performance and provide insights to improve engagement and reach

Identify new social media trends, formats, and tools to enhance output

Ensure consistency in tone, aesthetic and brand messaging across all content channels

Key Requirements

Excellent copywriting and editorial skills across digital formats

Strong knowledge of major social media platforms in a professional context

Demonstrable experience creating and managing digital content and campaigns

Proficiency in using content management systems (CMS)

Ability to work collaboratively with colleagues at all levels of the organisation

Experience tailoring content for different brands or audiences

An understanding of performance metrics and digital analytics

Familiarity with digital tools and trends in social media and online engagement

Strong time management and multitasking skills

Strategic mindset with the ability to align content with business goals

Candidate Criteria

Minimum 2 years' experience in a digital content, social media, or communications role

Experience managing multiple social media accounts and content calendars

Proficiency in analysing engagement data and adjusting strategy accordingly

A proactive and curious attitude, always looking for new content angles

Knowledge of digital content formats including short-form video, reels, and infographics

Experience with internal communications or employer branding (desirable but not essential)

A creative mindset with the ability to translate business messages into engaging content

Comfortable working in a fast-paced, multi-brand environment

Please apply for more information

GleeMD

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