Company: PARNA RECRUITMENT
Job Type: Permanent, FullTime
Salary: £50,000 - £65,000 per annum
Group Marketing Manager
Birmingham
£50,000 - £65,000 Per Annum
We are partnering with a leading Manufacturing / Engineering business who are seeking a Group Marketing Manager ideally with a CIM qualification or marketing degree to drive its global marketing strategy.
The role covers brand development, digital marketing, product marketing, events, PR, CRM automation and lead generation.
Key focus areas:
- Develop and deliver marketing strategy and annual plans
- Strengthen brand positioning across international markets
- Lead digital channels (SEO, paid, email, website)
- Manage CRM/automation (HubSpot) and reporting
- Support product launches and technical marketing
- Oversee events, exhibitions and PR activity
- Manage budget, suppliers and a small team
- Ensure adherence to company policies, H&S requirements and ISO standards
You will have:
- Strong B2B marketing experience ideally in engineering/technology/manufacturing
- Digital marketing and CRM expertise
- Excellent copywriting and ability to simplify technical content
- Experience with events/exhibitions and CMS tools
- Strong leadership, organisation and commercial mindset