Would you love to use your expertise in automated, insight-led marketing journeys to deepen supporter engagement and drive income for a truly compassionate, community-based organisation?
Charity People is delighted to be partnering with a local hospice in Wakefield, which has been providing expert, holistic care to people in the Wakefield area for over 30 years. We're looking for a Digital Communications Fundraiser who will play a pivotal role in shaping how supporters connect with the hospice's work and help secure its future for the next generation of patients and families.
Salary: £32,000 - £35,000 per annum (depending on experience)
Hours: 37.5 hours per week with flexibility
Location: Wakefield, with the opportunity to work from home
Excellent Benefits Generous holiday entitlement, with the option to flex it through Annual Buy and Sell Leave Scheme, wellbeing initiatives (including wellbeing activities and events, physio access, a mental health app, GP 24/7 access, massage, reiki and reflexology and a menopause friendly work environment), discounts and offers, employee assistance programme, life assurance, on-site parking, an onsite restaurant, and pension options.
About the Hospice
This Hospice provides high quality care and support to people with life-limiting conditions, and their families, championing quality care across the Wakefield district. The hospice takes a holistic approach to promoting quality of life for its patients, giving equal consideration to the physical, emotional, social and spiritual needs of them, their families and carers.
About the Role
This is a brilliant opportunity to take the lead on designing and optimising digital supporter journeys that build lasting relationships and inspire giving. You'll use insight, data, and automation to:
- Build segmented, multi-channel supporter journeys that boost retention, increase lifetime value and enhance the donor experience.
- Identify key moments for personalised communication and ensure each touchpoint reflects the values and voice of the hospice.
- Work closely with the fundraising and marketing teams to align campaign messaging and deliver strategic, story-led engagement.
- Analyse supporter behaviour and journey performance to constantly refine, test and optimise.
About You
You'll bring experience of developing insight-led supporter or customer journeys across digital channels. You'll be someone who naturally seeks to understand behaviour and motivations, and you'll be confident using CRM and digital tools to build automated journeys that feel anything but robotic.
A strong communicator, you'll have the ability to translate data into compelling, meaningful content strategies that deepen supporter loyalty and emotional connection. This role would suit a data-savvy communications professional who is as passionate about personalisation as they are about making a difference.
Above all, you'll be motivated by making every supporter feel valued, seen and integral to the hospice's mission.
To find out more please get in touch with your CV to Ellen Drummond at Charity People in the first instance.
Deadline: 9am on Wednesday the 18th June
Interviews: TBC
Charity People actively promotes equality, diversity and inclusion. We match charity needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we know greater diversity will lead to even greater results for the charities we work with.
