A fantastic opportunity has arisen for an eCommerce Manager to join a well loved retailer. The successful candidate will be responsible for the eCommerce strategy, increasing online sales, improving brand visibility and managing and developing the existing eCommerce team.
- Create a trading framework amongst ecommerce, digital marketing and buying teams that ensures alignment of trading activities and methods and secure exclusive online deals for ecommerce trading calendar.
- Conduct regular in-depth onsite/offsite analysis per product category and competitor, providing feedback and recommendations to the wider business on aspects such as onsite merchandising, landing pages, products, depth of range and gaps, pricing, promotional messaging and execution, content, user experience.
- Identify and deliver commercial growth opportunities with existing products and new ranges.
- Analyse KPI metrics to maximise sales opportunities. Review weekly sales data, summarising and highlighting any changes in sales patterns to relevant stakeholders in addition to providing recommendations and advising on corrective measures where necessary.
- Report trading limitations such site availability, platform functionality, system and process issues to the product development/support team for resolution or development.
- Support Digital Marketing teams to improve traffic, sales, ROI, CPA conversion rate and basket size.
- Conduct regular troubleshooting audits, log any issues and report to the Development agency.
- Work alongside 3rd party retailers, ensuring visibility of products and ensuring listings are optimised.
- Very commercial and can spot opportunities for improvement and optimisation
- Experience within an ecommerce environment
- Technical capability to spot errors and opportunities
- Analytical capabilities and familiar with tools such as Google Analytics
- Ability to work autonomously whilst being a team player