Head of Marketing – Charity Sector (Hybrid, London)

Location: Hybrid (3 days per week in Central London)

Are you an experienced marketing leader looking to make a genuine social impact?

We are partnering with a highly respected charity in London to recruit a Head of Marketing who will shape and elevate the organisation’s brand, digital presence and fundraising success. This is an exciting opportunity for a driven, creative and strategic marketing professional who thrives in purpose-led environments.

The Role

As Head of Marketing, you will play a pivotal role in developing and delivering the charity’s marketing strategy, enhancing brand visibility, and supporting vital fundraising initiatives. Your work will directly contribute to helping vulnerable communities across London.

Key areas of focus include:

• Leading the development of annual marketing plans and multi-channel campaign strategies to support fundraising and service delivery.
• Managing brand identity and ensuring consistent, impactful messaging across digital and offline channels.
• Overseeing website management, social media, Google Ads, and digital optimisation to drive engagement and audience growth.
• Producing high-quality marketing materials, content and communications that support donor acquisition and awareness campaigns.
• Collaborating with internal teams and external partners to deliver effective, insight-driven marketing initiatives.

Required skills/experience

We’re looking for someone who brings both creativity and commercial awareness, alongside a strong commitment to social impact. You should have:

• Proven experience leading strategic marketing campaigns and managing diverse projects.
• A strong track record in digital and direct response marketing, including social media campaigns with measurable results.
• Excellent written and verbal communication skills, with the ability to create compelling, audience-focused content.
• Strong analytical skills to interpret marketing performance data and identify trends.
• Proficiency in marketing tools such as Office 365, Mailchimp, and (ideally) Google Analytics, WordPress or Adobe Suite.

Please apply with your CV in the first instance for more information on this opportunity.