Senior CRM Consultant - UNICA
** FREELANCE / CONTRACT / INTERIM **
Rate: £400 per day
Term: 6 months+
I am urgently seeking an experienced Unica CRM Consultant to join a recognizable brand, situated in South West London.
As a Unica specialist you will responsible for managing a wide range of marketing campaigns cross-channel, including email, push notifications and SMS.
Technically you will need to be an experienced user of Unica and SQL, and ideally have some experience of managing or leading other team members.
Working closely with the marketing teams you will be helping to optimise campaigns and contact strategies. You would own all the data specifications, targeting and delivery for these campaigns. This would increasingly involve the technical set-up and deployment of digital campaigns using IBM Unica.
We are looking for a forward thinking, pro-active individual, with the creativity to not only work through a data brief, but to also measure the performance of campaigns and to develop strategic plans for future campaigns.
- Educated to degree level in a relevant subject.
- Skilled in using Unica to an advanced level for multichannel campaign build and deployment.
- You'll be data savvy with a proven experience of working with large, complex volumes of customer data.
- You'll have experience with building and executing digital marketing campaigns and knowledge of marketing across email, SMS/MMS, Push and social media works.
- You'll have a sound working knowledge of SQL, MS Access, MS Excel.
- You'll have an element of marketing knowledge which enables you to understand how data driven solutions fit into the marketing mix.
- Experience of managing a team or at least mentoring more junior members of staff.
- Focused and diligent when delivering high quality solutions in a fast moving environment.
- Be able to solve problems using technology and quickly spot issues or opportunities amongst the detail.
- Strong communication skills and ability to work proactively and independently.
For further information or to apply please contact:
Kate McDermott - Managing Consultant @ Blue Pelican Marketing
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Role: Senior CRM Consultant UNICA - CONTRACT
Job Type: Contract, FullTime
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