Marketing Executive SF Recruitment are working in partnership with a client based in South Leicester to recruit a Marketing Executive. This is an exciting opportunity for someone who wants to make a genuine impact - not just supporting marketing activity, but taking ownership and driving meaningful change. The role is hands-on and suited to someone proactive, creative, and commercially minded, who takes pride in delivering work that produces real results. Salary: Up to £30,000 per annum Hours: Full-time Location: Office-based, South Leicester You'll be joining a fast-paced and competitive environment where marketing plays a key role in driving performance, lead generation, and business growth. Key Duties & Responsibilities

Creative & Content Development

• Create high-quality, conversion-focused content across social media, paid campaigns, and website channels
• Design a variety of marketing materials including brochures, onboarding content, and campaign assets
• Ensure brand consistency while adapting content for different platforms and audiences
• Use design tools such as Adobe Creative Suite to produce engaging visuals

Social Media Management

• Manage and grow social media channels, including Meta and LinkedIn
• Drive engagement to support brand awareness, visibility, and lead generation
• Monitor performance and optimise content based on insights and trends
• Email & Database Marketing
• Build and optimise targeted email campaigns across various customer databases
• Develop automated customer journeys to improve efficiency and user experience
• Continuously test and refine campaigns to improve ROI and overall performance

Campaign Management

• Plan, deliver, and optimise multi-channel marketing campaigns
• Monitor and improve key performance metrics such as lead generation and conversion rates
• Identify challenges, analyse performance, and implement improvements

Performance & Insight

• Track performance across all marketing channels
• Analyse data and turn insights into actionable improvements
• Identify successful strategies and scale them effectively
• Produce reports to support internal decision-making

Collaboration

• Work closely with internal teams to align marketing activity with business priorities
• Collaborate with sales teams to improve lead quality and conversion
• Respond quickly to opportunities to stay ahead in a competitive market

Ownership & Initiative

• Take full ownership of marketing projects from concept through to delivery
• Proactively identify opportunities to improve campaigns, processes, and performance
• Bring forward new ideas and contribute to continuous improvement
• Product & Audience Understanding
• Develop a strong understanding of the company's products and target audiences
• Tailor marketing activity to different customer needs and behaviours
• Translate offers into clear, compelling marketing messages

About You

• Proactive, driven, and commercially aware
• Strong creative skills with a keen eye for detail
• Confident working with data and analysing performance
• Able to manage multiple projects and meet deadlines
• A collaborative team player who takes ownership of their work

This role would suit someone with prior marketing experience, or an ambitious graduate/junior marketer looking to develop quickly in a role with real responsibility.