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DATE ADDED: Thu 04/07/2019

Digital Marketing Executive

Eastleigh, UK
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COMPANY: UTILITA

JOB TYPE: Permanent, Full Time

SALARY: 25020-25020

About Us Utilita are one of the largest energy providers in Britain, and we supply gas and electricity, predominantly to the pre-payment market - Utilita was established in 2003 to give customers a fairer deal. We supply to both customers and businesses. Year on year, Utilita's customer base is growing, resulting in departments expanding and creating many internal progression opportunities. What You'll Be Doing Key Accountabilities: Produce and manage the social media content plan, in line with wider marketing strategies, for Utilita's social media accounts, covering a minimum period of 12 months Write, schedule and publish content promoting all business activity across Utilita's social media accounts - Facebook, Twitter, Instagram and LinkedIn Develop ideas for social media campaigns in line with marketing strategy and brand identity Work with marketing management to run paid promotions across social media channels, including; promoted posts, sales campaigns and adverts Produce reports on campaigns and posts, assessing the impact and success of content and feeding this back into the social media plan Stay on top of current social media trends and tools, feeding this back in to Utilita's social media activity Produce written content for blog/news posts on the company website Provide occasional front-end customer service queries across Utilita's social media accounts Liaise with Utilita's Customer Service Social Media Team to provide support and assist with wider customer service activity Support wider Business/Marketing strategy where required What We're Looking For Desirables: Educated to Degree level or equivalent in Marketing/Communications or similar 3 years + experience in previous Marketing department 3 years + experience in Social Media role, planning and producing content (could be concurrent with above) 3 years + business experience on all social media channels including; Facebook, Instagram, Twitter and LinkedIn (could be concurrent with above) Excellent written skills and attention to detail Strong practical understanding of social media platforms, Facebook Business Manager, Facebook Ads Manager, Google Ads and Google Analytics Strong practical understanding of latest digital marketing trends and platforms Proficient in Microsoft applications.
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