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Date Added: Tue 06/09/2022

Senior Marketing Manager - B2B Exhibitions

London, UK
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Job Type: Permanent, FullTime

Salary: £50,000 - £55,000 per annum, Inc benefits, OTE

Senior Marketing Manager - B2B Exhibitions

Are you a Senior Marketing Manager with 4-7 years' experience in B2B Exhibition/Conference Marketing?

Or maybe you come from an Association background, but you have some solid experience working on commercial events?

An International Exhibition organiser based in London are looking for a skilled Senior Marketing Manager like you to work on a number of their portfolios which they are running this year.

As Senior Marketing Manager specialising in B2B exhibitions you will be;

  • Work with the Group Marketing Manager, Marketing Director and Event Director plus the wider team to develop and implement marketing strategy, positioning and key messages and product strategy.

    Execute the marketing campaign(s) and report on effectiveness and results ensuring all elements achieve required performance criteria.
  • Management of the creative/design process for marketing material. This includes the update and development of existing materials plus the creation of new material in line with the marketing strategy.
  • Work with the sales team to create sales campaigns, focused on both new client growth and in-creased client retention. This includes messaging to drive revenue across all products such as digital, sponsorships, and future revenue opportunities.
  • Develop strategic audience development plans and ensure marketing communications accurately reflect event positioning and key messaging. Be the lead in messaging and writing regarding our out-bound reach to our customers. Good communication and writing skills are imperative.
  • Man-management of a small Marketing team, mentoring and training

Working as Senior Marketing Manager, you'll be earning £50,000 - £55,000 (with a £5/10K bonus dependant on performance.)

This company also offers great career opportunity and growth going forward, so if this Senior Marketing Manager is suited for you, apply today or get in touch! Only applicants with relevant exhibition/events marketing experience along with proven man-management will be put forward.

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