Company: LAYTON HILLS CHRYSLER JEEP DODGE RAM
Job Type: Permanent, FullTime
High school diploma or the equivalent.
BUSINESS DEVELOPMENT REPRESENTATIVE JOB DESCRIPTION 1. Main Purpose of Job: To be directly responsible and accountable for producing committed scheduled appointments between customers and dealership managers/salespeople to achieve departmental gross profit and performance standards through dedicated specialized telephone activity enhancing C.S.I. and sales volumes. 2. Relationships & Person Activities: 2A. Directly Responsible To: Business Center Development Manager 2B. Responsible For Relations with: - Business Development Manager - Vehicle Sales Manager - Vehicle Salespeople - Business Development Center Receptionist - Business Development Center Administrators - Prime Relationships with Customers (Past, Present & Future) - F & I Staff & Management * - After Sales Staff & Management * * Subject to Dealership Policy 3. Objectives & Key Tasks ¡V To produce from In-coming & Out-going Telephone Activity: - # of committed scheduled appointment per day - # of Appointment shows - # of In-coming calls per day - # of Out-going calls per day - To obtain new customer, raise C.S.I., & create good public relations consistent with effective use of time. To update and purify customer records. - To follow the direction of the center Manager. 4. Limits of Authority: „X May not negotiate deals with customers „X May not knowingly misinform a customer „X May not delete a customer record card/opportunity information „X May not use offensive language „X May not schedule appointments outside of guidelines (favor salespeople) „X May not offer concessions on behalf of dealer 5. Main Job Function: A. PERSONAL WORK HABITS 1. Attend the morning meetings 2. Plan in advance each day¡¦s work prioritizing the most important tasks daily. 3. Attire should be in good taste, according to dress code found in the Employee Handbook and should reflect the company image. 4. Be a goodwill ambassador for the company by courteous treatment off all customers. 5. Do not penalize the team ¡V be punctual (call and inform your manager if there is a problem). 6. Keep up to date with company developments. 7. Study one hour on product knowledge ¡V weekly. 8. Ensure that you have a copy off all current advertising and retain (4) weeks previous advertisements. 9. Support all of your colleagues and managers. 10. Continuously aim to improve customer satisfaction, productivity, and efficiency by making recommendations that benefit the customer and make their buying experience better. 11. Exceed your colleagues and customers expectations. B. TELEPHONE SKILLS 1. Master every technique taught to you by practicing until you are word perfect in phraseology. 2. Fully understand and apply the (9) basic guidelines for making out-going calls. 3. Fully understand and apply the (6) steps to maximize phone-ups. 4. Fully understand and apply the (3) steps to effectively acquire phone numbers. 5. Develop your skills in questioning and listening techniques. 6. Ensure a thorough knowledge and understanding of contacting showroom traffic. 7. Understand the priority of calls. 8. Apply and insure a working knowledge of the techniques involved in referral creation, prospecting, and maximizing incidental contacts. 9. Understand and apply etiquette on the telephone. 10. Achieve performance standard. C. SYSTEMS 1. Understand certification process. 2. Achieve certification. 3. Complete all system paperwork promptly and accurately. 4. Produce activity reports daily for center management. 5. Understand, apply, and follow all daily operating controls. 6. Manage, maintain, and update customer database. 7. Be responsible for your own generation of prospects sourced from the database. 8. Be responsible to ensure and maintain the integrity of the database. 9. Maintain and use Total Opportunity Managements books. 10. Track every contact to sale. Report to management should an opportunity arise that has no specific direction. ________________________________________ _______________ Employee (B.D.R.) Date ________________________________________ _______________ Manager/Supervisor of Center Date