Group SEO Manager

£40,000-£65,000 DOE
Location: Stevenage (Full-time, office-based)
Consultancy arrangement considered for the right candidate

The Company

A dynamic, family-owned group of growing businesses with a 37-year track record of stability and no redundancies. Values-led and commercially driven, the organisation focuses on long-term growth, integrity, and data-led decision-making. This is a key opportunity to shape SEO performance across multiple brands.

The Role

We're seeking a commercially minded Group SEO Manager to lead and deliver the SEO strategy across multiple websites and brands, while also overseeing Google Ads performance.

You'll turn data into action, drive measurable growth in traffic and conversions, and align search strategy with wider commercial objectives.

Key Responsibilities

Strategy & Leadership

Own and deliver the Group SEO roadmap
Develop scalable strategies aligned to growth targets and OKRs
Translate SEO performance into commercial impact
Mentor and support team members where requiredTechnical SEO

Oversee audits and resolve crawlability, indexing, site speed, mobile and schema issues
Produce clear technical briefs for developersOn-Page & Content

Lead keyword and search intent research
Optimise on-page elements and internal linking
Collaborate with content teams and support AI-assisted workflowsOff-Page SEO

Develop ethical link-building and digital PR strategies
Strengthen authority and backlink profilePaid Search (Google Ads)

Manage and optimise Google Ads accounts and budgets
Align Paid and Organic strategies for maximum visibility and ROIAnalytics & Reporting

Monitor rankings, traffic, engagement and conversions
Deliver clear, insight-led performance reporting
Use data to prioritise growth opportunitiesSkills & Experience

3-5+ years in SEO Manager / Senior SEO role
Proven track record of delivering measurable growth
Experience across multiple websites or brands
Strong technical SEO knowledge
Hands-on Google Ads management experience
Strong commercial awareness and analytical mindsetTools

GA4, Search Console, Looker Studio, SEMrush/Ahrefs (or similar), HTML/CSS/CMS knowledge

Ideal Profile

Data-driven and commercially focused
Proactive, accountable, and results-oriented
Strong communicator able to engage senior stakeholders
Curious and adaptable, with awareness of AI-driven search trends