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Date Added: Sat 09/01/2021

Senior Strategy & Campaigns Manager - International Law Firm

England, UK
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Job Type: Permanent, FullTime

An exciting opportunity has arisen to join the highly-regarded marketing and business development team of one of the largest full service law firms in the world as Senior Strategy and Campaigns Manager, Financial Services.

This is a newly created role, reflecting the growing importance of the firm's campaign activities within the Financial Services sector, the firm's largest sector globally. The role will involve very close working with the global head of Financial Services, on the delivery of a series of 'Impact Projects' which underpin the sector's market strategy. These include Technology in Financial Services, ESG and Sustainable Finance, Financial Services M&A and Private Capital. The Senior Strategy and Campaigns Manager will have a strong financial services industry background and will understand the types of marketing activity which are most effective in generating profile and engagement with the industry at a global level. It will involve working with teams across the key financial hubs globally in a dynamic market environment, with a clear focus on shaping and differentiating key market messages, to define the firm's market position across the Impact Project themes. The role holder will design and deliver campaign plans for each project, as well as an overarching campaign strategy which unifies the different projects within an overall Financial Services marketing strategy. Managing an international budget for marketing and campaign activity and with overall responsibility for internal communications to partners and their teams within the financial services sector, you will manage the delivery of all marketing activity relating to each aspect of the campaign, overseeing the work of more junior resource in the team to execute on events, marketing communications and the firm's online presence across various digital platforms. The successful applicant will need to work in close collaboration with the Key Client Development Team in co-ordinating marketing activity that it is well-informed by client strategy and the needs of key clients and also with the PR team to ensure that key messages to market are amplified through the PR strategy.

Analytical, innovative and highly commercial, you will have a strong academic record or equivalent allied to proven experience of leading on campaigns at a senior level. Ideally from or with a background in the Financial Services industry, the ideal candidate will also possess the ability to think and act globally in a professional services environment. An outstanding communicator with well-developed coaching skills, it is essential that the Senior Strategy and Campaigns Manager possesses a strong ability to influence stakeholders at all levels across multiple jurisdictions.

Leighton Taylor promotes diversity, equality and fair treatment in all aspects of our work. It is our policy that as a provider of marketing and business development recruitment services, we will work to address existing inequalities, eliminate discrimination and promote equal opportunities and diversity. We translate this into all aspects of our everyday work and will aim to prevent discrimination or other unfair treatment against any of our staff or any users of our services regardless of gender, age, race, colour, nationality, ethnic origins, disability, sexual orientation or political and religious beliefs.

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