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Date Added: Fri 25/06/2021

Senior Marketing Business Partner

Devon, UK
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Job Type: Permanent, FullTime

Salary: £30000 - £40000/annum

Indie Recruitment have an exciting and rare opportunity for an experienced Senior Marketing Business Partner. You'll be responsible for leading and creating a new marketing resource at senior operational management level, business partnering the Sales Director in order to achieve ambitious growth targets across all company's brands. You will report directly into the Group CMO.

As a Senior Marketing Business Partner, you will need to be adept at interpreting core business and marketing strategy and translating this into viable and effective above and below the line marketing activity and marketing tactics.

You will have proven and wide ranging experience in delivering complex marketing campaigns that span a variety of traditional and innovative approaches - you will need to interchange and work between different brands at the same time as well as being able to directly manage budgets and make the right judgements on campaign effectiveness. Furthermore you will need to consider how to build the marketing function more widely, reducing a dependency on outsourced expertise. You will have worked closely with specialist agencies and marketing providers in the areas of research, creative and campaign delivery. This is an exciting role for a senior and capable manager who is interested in building a department from scratch within a dynamic and entrepreneurial, growth focused business environment.

Core Competencies

Behaviours

* Analytical but practical approach that focuses on demonstrable, evidence based action

* Shows good judgement and is willing to take calculated risks

* Hands on approach and willing to participate (from on-the-ground activity to wider tactics)

* Enjoys complexity and technical challenges

* Adept communicator and interpreter - who finds it easy to make the complex, clear

* Can work independently as well as take others with them

Technical Skills

* Proven understanding of academic and implementation based marketing and marketing activity

* Experience in managing and delivering above and below the line campaigns

* Experience in working closely with third parties to enable the delivery of better sales outcomes

* Good understanding of brand marketing, brand position and audience segmentation

* Good mathematical literacy and organised/ structured approach to work

* Demonstrable previous experience that connects investment in marketing activity to a qualified return

Role Profile

* Manage and lead the marketing function for the Group brands in the UK and Europe

* Create from scratch a marketing department that can suitably service the needs and requirements of each brand and its audience market

* Interpret business and marketing strategy into marketing and campaign activity and work with internal and external partners to deliver this

* Plan out marketing/campaign activity and manage this through a return linked budget

* Continually assess and act on ROI data to make sure activity delivers the best value for money

* Hands on create, craft and implement campaigns in both ATL and BTL arenas, including digital

* Group to make sure marketing activity delivers on sales performance

In return for fulfilling the role and duties outlined above the successful candidate will receive:

• Competitive Salary

• 25 days holiday (plus 8 UK bank holidays)

If you do not have any contact from us within 7 working days please assume that on this occasion unfortunately your application has been unsuccessful, and we invite you to submit your CV for other roles you feel your skills, qualifications and experience match
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