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Date Added: Mon 28/06/2021

Email Marketing Operations Specialist

London, UK
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Job Type: Permanent, FullTime

Salary: £220 - £225/day

Salesforce Marketing Coud Email Marketing Operations Specialist needed for a leading retail / e-commerce brand.

The role is REMOTE with the potential for 2 days in the office in London from the end of September 2021.

The Email Marketing / ECRM specialist will lead the execution of email all marketing campaigns across the EMEA region

This role reports to the CRM Manager and works closely with all members of the CRM / Email
Marketing team to elevate, innovate, and execute the weekly email touchpoints, as well as
automated and multi-touch programs.

The successful applicant will have ownership of each stage of the email / crm journey from
build to deployment and optimization.
A genuine desire to provide a best-in-class, cohesive
digital guest experience is essential for your success in this role.

Duties / Experience needed:
* Innovation and excellence in email execution with a keen eye for detail.
* Implements, audits, and optimizes automated campaigns.
* Improves technical toolkit, from HTML/CSS to dynamic logic to
automation set-up, in order to successfully execute responsibilities.
* Collaborates with large cross-functional teams (Creative, MarTech, Merch, etc) to fully
deliver emails to spec.
* Drive optimizations in performance.
* Partner closely with the Email Strategist and CRM Executive to execute weekly
campaigns in a fast-paced, retail / e-commerce environment.
* Lead automation innovation within email execution, including multi-channel journeys.
* Report and provide analysis on campaigns and guest KPIs.
Must-have Hard Skills:
* Experience in email marketing and automation. B2C and retail environments
preferred.
* Strong working knowledge of HTML, CSS; basic knowledge of SQL, table structure, and
data ingestion
* Understanding of marketing automation tools in particular Salesforce Marketing
Cloud.

This is a day rate contract role for an initial 12 months but could also convert to a permanent role for the right candidate.

People Source Consulting Ltd is acting as an Employment Agency in relation to this vacancy.

People Source specialise in technology recruitment across niche markets including Information Technology, Digital TV, Digital Marketing, Project and Programme Management, SAP, Digital and Consumer Electronics, Air Traffic Management, Management Consultancy, Business Intelligence, Manufacturing, Telecoms, Public Sector, Healthcare, Finance and Oil & Gas
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