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DATE ADDED: Wed 17/10/2018

Marketing Intern (Paid)

Nashville, USA
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COMPANY: UNIVERSAL LIGHTING TECHNOLOGIES

Job Description

JOB BRIEF:

We are looking for an enthusiastic Marketing Intern to join our marketing department. As a marketing intern, you will collaborate with cross functional experts daily to implement administrative support for marketing initiatives, provide new ideas and apply best practices. This position will acquire marketing skills and provide you with insight into various marketing strategies and learning experiences. Ultimately, you will receive training, guidance and exposure to a variety of marketing tactics. This internship will equip you to enter a fast-paced marketing environment and provide insight into the rapidly evolving lighting industry.

RESPONSIBILITIES:

Process field marketing requests such as:

o Prepare and ship out merchandising /POP

o Design, print and ship out promotions

o Process marketing fund coop claims

o Make recommendations to distributors how to effectively utilize marketing funds

o Prepare chain marketing calendars and support with implementation

o Support shipping requirements for implementing marketing activities

o Assist with processing EVERLINE sample requests

Support administration of product awareness tactics such as:

o Design, package and send targeted eblasts, emails and newsletters

o Refine contacts for target audiences

o Draft and edit product content for digital media needs

o Schedule out social media campaigns

o Ensure presentations showcase all products and capabilities

o Pull product images together for assigned projects

o Add URL links to rebate online search tool

Support administration of communication vehicles and sales tools such as:

o Website listings verification and web updates.

o Assist in marketing collateral fulfillment tracking, audits, and creation

o Resize ads for media publications

o Support event implementation

o Organize success repository for sales team

o Researching market trends (hearing in news, seeing in field)

o Reporting and data collection

Additional projects may be assigned only by direct supervisor

QUALIFICATIONS:

  • Senior or higher with Bachelor’s degree in Business, Marketing (or related field)
  • GPA of 3.0 or higher
  • Excellent verbal and written communication skills
  • Solid understanding of different marketing techniques
  • Advanced MS Office skills (Word, Excel, and PowerPoint)
  • Self-starter who can work autonomously and as part of a team in fast-paced environment
  • Naturally inclined toward solution selling techniques
  • A proven ability to influence people
  • Ability to prioritize and manage multiple projects
  • Passion for the marketing industry and best practices
  • Lighting industry experience a plus

LOCATION/TYPE:

- Location: Nashville, TN

- Hours: 11 weeks, 30 hours per week - by semester (Fall Semester, Spring Semester, Summer Semester)

- Business Casual

- Travel is not required for this position

- Candidate will be requested to complete the company capabilities online course prior to start date

- Computer access will be provided to candidate

Company Description
Universal Lighting Technologies (ULT), a Division of Panasonic, is the industry leader in designing, engineering, manufacturing and distributing products for intelligent lighting solutions. Universal Lighting Technologies designs and manufactures LED drivers, LED Modules, fixtures and magnetic ballasts for fluorescent and HID lighting and a full offering of dimming ballasts and controls. ULT is constantly researching and developing improved product innovations while also exploring new product initiatives to further open new sales channels to support the continued growth of the business.

#removed# - A member of the Panasonic Group


Role: Marketing Intern (Paid)
Job Type:
Location: Nashville,

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