Job Title: Digital Marketing Manager
Location: Harrogate (Hybrid - 2-3 days per week in office)
Salary: £40,000 - £45,000 per annum
Job Type: Full-Time, Permanent

Overview:

An exciting opportunity has arisen for a talented and driven Digital Marketing Manager to join a purpose-led company in the sustainability sector. Based in Harrogate, the business is undergoing rapid growth and works on high-impact projects that create meaningful change for the planet, economy, and society.

This hybrid role offers the flexibility to work from home 2-3 days per week and puts you at the heart of a dynamic team where your ideas, expertise, and results will shape the future of the business.

Role Responsibilities:

As Digital Marketing Manager, you will lead and execute the company's digital marketing strategy across website, content, email, and social channels (with a strong B2B focus on LinkedIn).

Website Management & SEO:

* Oversee website performance, user experience, and SEO improvements

* Create and optimise landing pages and gated content for lead generation

* Use A/B testing and analytics to boost conversion rates

Campaign & Social Media Management:

* Plan and deliver LinkedIn campaigns to drive B2B engagement and brand visibility

* Manage the company's LinkedIn presence, posting regularly and tracking performance

* Create engaging content for social and digital channels

Email Marketing & Lead Nurturing:

* Develop and execute segmented email campaigns using platforms such as HubSpot

* Monitor key metrics (open rates, CTRs, conversions) and improve campaign performance

* Support sales teams by aligning digital touchpoints with the buyer journey

Content & Communications:

* Produce content such as blogs, eBooks, whitepapers, and newsletters

* Ensure all external communications align with brand messaging and tone

* Collaborate across teams to deliver relevant, engaging, and informative content

Analytics & Reporting:

* Track performance across all digital channels using Google Analytics, HubSpot, and LinkedIn Insights

* Provide regular reports and insights to inform marketing strategy and ROI

About You:

* 3+ years' experience in digital marketing, ideally in a B2B, tech, or sustainability-focused environment

* Strong understanding of SEO, website UX, and content strategy

* Proven experience managing LinkedIn and other digital campaigns

* Hands-on experience with CRM and marketing automation platforms (e.g. HubSpot)

* Data-driven mindset with excellent analytical and reporting skills

* Excellent written and verbal communication

* Passionate about sustainability and digital innovation

What's on Offer:

* Competitive salary of £40,000 - £45,000

* Hybrid working model (2-3 days in Harrogate office)

* Flexible working hours

* Generous holiday allowance

* A supportive and collaborative team culture

* Career growth opportunities in a fast-scaling company

* Chance to work on impactful projects that make a real difference

Ready to take the lead in a role that blends purpose, creativity, and performance?
Apply now with your CV and join a company making real change