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Date Added: YESTERDAY

Digital Marketing Assistant

Leeds, LS1, UK
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Company: AXI RECRUITMENT

Job Type: Permanent, Full Time

Salary: £25000 - £28000/annum

Axi Recruitment is partnering with a well-known retail brand to find their next Digital Marketing Assistant!

Are you data-driven, creative, and ready to make an impact in a fast-paced environment?

Job responsibilities as a Digital Marketing Assistant will include:

* Plan and execute seasonal email marketing campaigns, supporting retention and trading objectives through segmentation, personalisation, and brand-aligned messaging.

* Track and report on key KPIs, providing campaign performance insights during weekly trading meetings. Use A/B testing and analytics to refine timing, content, and design.

* Enhance customer segmentation using engagement data and Bloomreach best practices to improve campaign targeting and relevance.

* Maintain and grow a healthy email and SMS database. Develop initiatives to increase opt-ins via digital, in-store, and partnership channels.

* Lead SMS channel growth, aiming for 100k opt-ins. Build and deliver seasonal plans that align with marketing goals and drive subscriber engagement.

* Support catalogue delivery by coordinating audience selection, production timelines, and approvals, in collaboration with the CRM Strategy Manager.

Qualifications:

* A degree in Marketing, Communications, Business, or a related field.

Requirements:

* At least one year of experience in a digital marketing role.

* Familiarity with CRM platforms, Google Analytics, and campaign tools.

* Excellent written and verbal communication.

* Strong copywriting, editing, and content development skills.

* Analytical with strong attention to detail.

* Creative problem-solving and campaign optimisation skills.

* Be organised, with effective time and project management.

Benefits:

* 23 days holiday + Bank Holidays.

* Company pension scheme.

* Health and wellbeing support.

* Casual dress code and inclusive company culture.

* Staff discounts.

* £100 welcome voucher.

* Free parking.

* Access to industry training, certifications, and learning platforms.

* Hybrid working, 2 days from home.

* Flexible hours and working schedule.

Axi Recruitment Ltd are a professional recruitment consultancy delivering high-quality recruitment services to our clients nationwide. We regularly receive a large number of applicants to our job advertisements, which impacts our ability to provide individual feedback. If you have not received a response to your application within 14 days of submission, we regret to say that you have been unsuccessful on this occasion
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