Company: MICHAEL PAGE DIGITAL
Job Type: Permanent, FullTime
Salary: Salary negotiable
Fantatic opportunity for a content marketing manager to join a top tier travel company
Client Details
A global travel company known for its bold branding and upbeat, people-first culture, this company has grown from a small startup into one of the world's most recognisable holiday and business-travel brands.
Description
- Lead content strategy, planning, and optimisation in partnership with Brand teams across digital and offline channels, including web, social, email, video, paid media, and sales enablement.
- Translate complex travel concepts into clear, engaging narratives that connect with diverse audiences, from senior executives to travel managers and bookers.
- Champion writing craft and editorial quality by shaping, refining, and producing content that informs, inspires, and drives action.
- Apply strong SEO and AEO expertise to enhance visibility and performance in LLM-driven search environments.
- Develop high-impact digital content across blogs, websites, social platforms, email campaigns, and paid channels.
- Manage freelance support to scale production and handle overflow efficiently.
- Use analytics to measure effectiveness and optimise for stronger engagement and ROI.
- Support Gen-AI-enabled workflows to improve efficiency, consistency, and speed to market.
- Work as part of a global content team across AMER, EMEA, and APAC, collaborating with multiple markets and stakeholders.
Profile
- Experience in B2B content marketing, ideally within travel, technology, or professional services.
- Proven expertise in content strategy, digital storytelling, and high-quality writing.
- Strong understanding of the UK and South African markets and B2B audience behaviour.
- Ability to excel in cross-functional, high-performance teams.
- Familiarity with Gen-AI tools and modern content workflows, with opportunities to learn and grow in an innovation-focused environment.
- Excellent written and verbal communication skills.
Job Offer
Hybrid working]
Top tier travel brand with a brilliant culture