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Date Added: Thu 08/07/2021

Senior Marketing Executive

Lancashire, UK
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Job Type: Permanent, FullTime

Salary: £25000 - £30000/annum

Position: Senior Marketing Executive

Location: Blackpool

Salary: £25,000 - £30,000 + package

My client is one of the UK's leading construction groups who are looking for a Senior Marketing Executive to join their team in Blackpool.

Main purpose of the role:

Working closely with the Group's PR & Marketing Manager, you will be responsible for the delivery of effective marketing campaigns for new homes sales, but your role will also extend to the rest of the Group's marketing and PR activities. Candidates with Construction marketing experience will have an advantage, but applications from other B2C and B2B businesses, with experience of digital and traditional channels, will also be considered.

Day to day, you will have responsibility for keeping their websites and property listings up to date, managing the social media channels, PPC and email campaigns in order to generate awareness and quality leads for the Sales Team.

Digitally savvy, with strong organisational skills, you will also ensure all content and channels are relevant and engaging and will be able to report on the results and constantly strive to improve them. You will also be able to manage multiple projects, with the ability to write accurate and engaging copy with outstanding attention to detail and also have experience in creating graphics and layouts in InDesign and Photoshop.

From working on fast-moving campaigns, creating content and communicating with their customers, through to analytics, creating inhouse documentation, managing budgets, general house-keeping and other administrative tasks, you should be an enthusiastic allrounder, ready to have a have go at anything, with a desire to learn more and contribute to the output of a small and friendly team.

This role will be office based in Blackpool, so remote working unfortunately cannot be considered.


* Content creation and copywriting

* Manage property listing websites

* Manage social media channels

* Maintain and update company websites

* Manage customer portal

* Manage and develop digital advertising campaigns

* Create and manage email communications

* Event management

* Database management

* Campaign reporting & analysis

* Competitor analysis

* Purchase orders and budget sheets

* Ensure that all marketing activity is in line with GDPR

* Create & update internal documentation when required

* Attend regular marketing and sales meetings

* Contribute to other marketing requirements of the Group, when required

* Effectively establish, manage and maintain positive working relationships both internally and with suppliers

Key skills:

* Proven track record in developing and managing marketing communications programmes

* Good all-round digital experience

* Strong analytical skills

* Social media experience including PPC

* Strong writing and proof-reading ability - good spelling and grammar

* CMS and website management experience

* CRM experience

* Design skills - InDesign & Photoshop

* Database management

* Knowledge of PR

* Team worker with ability to also work independently

About you:

Professional Marketing experience

Graduate preferred

B2C & B2B Marketing experience

New Homes Sales or Construction experience preferred but not essential

Willingness to learn and develop

My client offers a competitive salary in addition to a comprehensive benefits package including company pension scheme, incentive/bonus schemes, and many more!

If you are interested and available, please apply via this job board or contact Clare at Linear Recruitment
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