Ecommerce Manager | B2B Clothing | Salary up to £50k Basic | Greater Manchester

We are looking for a commercially focused Ecommerce Manager to lead and implement digital strategies that drive web sales and B2B growth for a well-established business in the clothing and uniform supply sector. The successful candidate will play a central role in shaping and executing the ecommerce roadmap, taking full ownership of digital performance across all customer touchpoints.

This is a key appointment in a growing business, offering the opportunity to make a real impact in a fast-paced, product-focused environment.

As Ecommerce Manager, your responsibilities will include:

Leading the growth of web sales through targeted ecommerce and digital marketing strategies.

Executing and optimising the online customer journey to improve conversion rates, AOV, and retention.

Managing and developing the ecommerce platform and associated integrations.

Taking ownership of website content, SEO, merchandising, and digital product presentation.

Managing a structured marketing calendar to ensure timely execution of promotions, campaigns, and seasonal activity.

Overseeing and managing paid search, display, retargeting, and affiliate programs in line with performance goals.

Using analytics and performance metrics to make data-driven decisions that support B2B sales growth.

Briefing and managing external agencies and platform partners.

Running targeted email campaigns aligned with segmentation and customer needs.

Collaborating closely with sales and product teams to align web activity with broader commercial goals.

Monitoring ROI across channels, reviewing effectiveness of digital spend, and adjusting tactics accordingly.

Supporting the development of case studies and managing PR opportunities as needed.

What We Are Looking For

We're seeking a Ecommerce Manager with strong commercial acumen, a data-led mindset, and hands-on experience in B2B ecommerce-ideally within the clothing or uniform supply industry.

You should be confident operating in a fast-moving, entrepreneurial environment and capable of taking ownership from day one.

Essential Skills & Experience:

5+ years in an ecommerce or digital marketing management role within the B2B clothing sector.

Proven experience delivering sales and growth through ecommerce channels.

Hands-on in managing ecommerce platforms (Magento, Shopify, Visualsoft, or similar).

Strong understanding of digital performance metrics and tools (e.g., Google Analytics, email automation, CRM).

Excellent communication and stakeholder management skills.

Highly analytical with a commercial mindset and an eye for detail.

This is an excellent opportunity for a results-driven Ecommerce Manager to play a pivotal role in shaping the digital future of a respected B2B clothing brand. If you're passionate about ecommerce and looking for your next challenge, we'd love to hear from you

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