Head of Fitness Development

Confidential Music & Lifestyle Brand | Events Division

A leading global music and lifestyle brand is launching a bold new movement at the intersection of fitness, music, and wellness. After two sold-out launch events in the UK, we are now seeking a Head of Fitness Development to scale this concept into a global phenomenon.

This is a unique opportunity to spearhead the creation of immersive, high-energy fitness events that combine live DJs, cutting-edge workouts, healthy food & drink, and unforgettable venues. From rooftops in Dubai to industrial spaces in Amsterdam, this role will drive the strategic rollout of a new global wellness-lifestyle experience.

What You'll Do

Lead the vision and strategy for large-scale, music-driven fitness events across key international cities

Design and scale the concept from grassroots success in the UK to global expansion in cities like Dubai, Amsterdam, Ibiza, Miami, and more

Identify and secure top-tier venues that align with the brand's aesthetic and experiential goals

Build and manage a world-class team of event producers, fitness talent, and operational leads

Leverage a global network of fitness influencers, instructors, and wellness partners to elevate brand credibility

Work cross-functionally with marketing, partnerships, and commercial teams to drive ticket sales, brand engagement, and revenue

Ensure each event delivers a premium, high-energy experience that aligns with music, health, and culture trends

Who You Are

Head of Fitness Development

Confidential Music & Lifestyle Brand | Events Division

A leading global music and lifestyle brand is launching a bold new movement at the intersection of fitness, music, and wellness. After two sold-out launch events in the UK, we are now seeking a Head of Fitness Development to scale this concept into a global phenomenon.

This is a unique opportunity to spearhead the creation of immersive, high-energy fitness events that combine live DJs, cutting-edge workouts, healthy food & drink, and unforgettable venues. From rooftops in Dubai to industrial spaces in Amsterdam, this role will drive the strategic rollout of a new global wellness-lifestyle experience.

What You'll Do

Lead the vision and strategy for large-scale, music-driven fitness events across key international cities

Design and scale the concept from grassroots success in the UK to global expansion in cities like Dubai, Amsterdam, Ibiza, Miami, and more

Identify and secure top-tier venues that align with the brand's aesthetic and experiential goals

Build and manage a world-class team of event producers, fitness talent, and operational leads

Leverage a global network of fitness influencers, instructors, and wellness partners to elevate brand credibility

Work cross-functionally with marketing, partnerships, and commercial teams to drive ticket sales, brand engagement, and revenue

Ensure each event delivers a premium, high-energy experience that aligns with music, health, and culture trends

Who You Are (non negotiables)

A visionary with deep experience in international fitness or wellness events

Proven ability to scale a concept from early-stage to global impact

Strong network of fitness professionals, venues, and event collaborators

Commercially minded with a track record of revenue growth and strategic scaling

Comfortable in high-energy, fast-paced, and creative environments

Strong leadership skills with experience building and mentoring teams

Passionate about music, movement, and creating unforgettable experiences

A visionary with deep experience in international fitness or wellness events

Proven ability to scale a concept from early-stage to global impact

Strong network of fitness professionals, venues, and event collaborators

Commercially minded with a track record of revenue growth and strategic scaling

Comfortable in high-energy, fast-paced, and creative environments

Strong leadership skills with experience building and mentoring teams

Passionate about music, movement, and creating unforgettable experiences

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