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DATE ADDED: Thu 11/10/2018

Digital Marketing/Website Coordinator

Charlotte, USA
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COMPANY: FHCL INC DBA THE FIREHOUSE CASUAL LIVING STORES

Job Description

We are seeking a Digital Marketing/Website Coordinator to become part of The Fire House Casual Living Store's growing team. The Digital Marketing/Website Coordinator will be responsible for developing, initiating, creating and overseeing a long-term digital marketing campaign. We are looking for someone with experience in website management, email campaigns and social media who can expand the Fire House Casual Living brand’s reach locally while increasing brand loyalty and awareness.

Responsibilities:

  • Manage website, including uploading, tagging, and revising products online as needed

  • Optimize website and social media channels for SEO as well as usability

  • Monitor and increase SEO

  • Manage Google Ad Word spend

  • Develop a website traffic plan and create goals and benchmarks

  • Create email campaigns and track key metrics

  • Generate monthly reports on the marketing campaign’s performance

  • Manage art and copywriting professionals (outsourcing where needed)

  • Communicate with the President and management about digital marketing goals and results

Qualifications:

  • Associates Degree or Bachelor's Degree in relevant study

  • 2+ years’ relevant experience 

  • Experience in managing SEO / Google Ad Words

  • Excellent grasp of social media platforms including Facebook, Instagram, Pinterest, Houzz and Twitter and website metrics and best practices

  • Experience in the furniture industry, retail and/or luxury brands a plus

Company Description
We are just under 40 years "young", growing and ambitious .

We are original thinkers, design savvy, energetic individuals. We have great plans for our future and believe great companies are built with great people who can deliver on our promise to our customers, vendors and the team.

We don't sell anything, instead are great listeners to our customers, engage with them to understand their needs to ensure that they get from us one great experience at a time.
Our reviews tell us we are doing this right!


Role: Digital Marketing/Website Coordinator
Job Type:
Location: Charlotte,

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