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Date Added: Sat 28/06/2025

Marketing Manager

Marlow, SL7, UK
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Company: PLATINUM RESOURCING

Job Type: Permanent, Full Time

Salary: £35000 - £40000/annum

Working for a long-established and well-recognised consultancy near Marlow, you will join a dynamic and highly regarded team known for delivering innovative events, respected publications, and industry-leading research.

This is an exciting opportunity to take full ownership of a varied marketing portfolio that includes international events, print and digital media, and research products. You will plan and execute multi-channel campaigns, drive brand positioning, and lead marketing strategies that engage audiences worldwide.

The role offers a salary of £35,000-£40,000 per annum depending on experience, hybrid working (3 days in the office, 2 working from home), and the chance to travel in the UK and internationally as part of your remit.

This is a fantastic role for an ambitious and self-motivated Marketing Manager ready to take the lead on an established brand while exploring new ways to reach and engage international audiences.

Key Responsibilities:

* Monitor the company's image in the marketplace and uphold brand values

* Develop and deliver integrated marketing campaigns to promote subscriptions, events, and publications

* Plan media activity, negotiate rates, and measure response to maximise ROI

* Build effective email marketing programmes with strong segmentation and targeting

* Oversee data management and maintain clean, accurate subscription records

* Evaluate live campaigns, troubleshoot issues, and optimise performance

* Manage the company's online presence, including website updates, SEO, and social media strategy

* Devise and implement marketing plans for international events and exhibitions

* Identify and select internal and external data to target key audiences effectively

* Manage paid search campaigns and track budgets

* Produce clear reporting on marketing metrics and performance for the Managing Director

* Lead development of online communities and engagement strategies

* Work with editorial teams to create engaging content and topical features

Experience Required:

* Minimum of 3 years' marketing experience across Events, Publishing, or Research portfolios

* Background in direct marketing, ideally within conferences or a B2B environment

* Strong knowledge of digital marketing, online product development, and new media

* Understanding of database marketing principles

* Experience managing campaigns across multiple channels and platforms

* Skilled in working with creative agencies, printers, and external partners

* Knowledge of CMS systems and web basics (HTML, JavaScript)

* Proficiency with email marketing tools such as Mailchimp

* Excellent writing skills for producing brochures, press releases, and marketing copy

* Ability to combine creative thinking with data-driven decision making

* A positive, proactive attitude and the confidence to drive forward new ideas

* Fluency in a European language is desirable but not essential
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